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Overview of The System
Before we get into the details of how to do zippy startup review and how to get this all set up, I wanted to give you guys a good overview of the entire system. This is actually going to be a spin-off of one of my best selling product “Viral Blogging Blueprint”, but this system works a little better.
You are going to start off by choosing your niche which is something we will talk about in a later section, once you choose your niche you are going to get your site set up in a way that will allow it to do three things.
1) Collect the visitors email address
2) Make it easy for them to “like” your Facebook page
3) Make it easy to monetize
And yes, these are in order of importance. The main thing is to collect their email address by getting them to sign up to your newsletter, the second thing to focus on is getting them to “like” your Facebook page, and the third thing to focus on is how to monetize it. Now some of you might be thinking monetization is the most important part, but the truth is monetization is so easy, you don‟t have to make that your main focus. The bigger your list of subscribers gets and the more people who have liked your Facebook page, the more traffic you will get.
Once your blog is set up properly, you have created your email optin form, and your Facebook page is set-up, it‟s time to move onto creating your content and driving traffic. Each time you write a new article for your blog, you will post it on your Facebook page and 
send an email out to your list and that is where you will be getting the bulk of your traffic from. The more people who subscriber to your list and the more people who “like” your Facebook page, the more traffic you will get. This system sounds simple right? Well, that‟s because IT IS!
Yes, I know this was a really short section, but I just wanted you guys to have a “birds eye view” of the system before we dive into the details, that way you know how it all works and you know this is actually a system that you can do. Your homework for this 
zippy startup review is to simplly understand the whole system. Once you understand it you can move onto the first step in the process which is selecting a niche.
Choosing a Niche
Some of you might already have a good idea of which niche you want to get into. If so, that‟s great! I am never going to sit here and tell someone not to get into a certain niche. If it is a niche they believe in, who am I to say not to do it? However, I will give my advice on whether or not I think it is I a good niche to get into. There are three main things to keep in mind when choosing a niche. As long as you keep the following three things in mind you can ensure that you will have a successful blog.
Money vs. Passion
Ahh the age old question…should you blog about a niche where you can make a lot of money (something like Insurance) or should you blog about something you have a passion about (like
gardening). Ok, you want to know my honest answer to this? Well, here it is. It doesn‟t really matter. What?! That didn‟t really answer the question at all did it? Nope, it didn‟t. And the reason for that is because in my opinion this question is completely irrelevant. There are Pro‟s and Con‟s to each, and ultimately you need to decide which one will be best for you.
Pro’s and Cons of Choosing a “Money” Niche
The Pro‟s of blogging about a niche where there is a lot of money is the fact that you can make more money (obviously). Let‟s say you decide to create a blog on insurance and monetize it with Adsense. You are going to make a lot more per click in the insurance niche than you would have in the gardening niche. The Con of creating a 
blog in something that has the potential to make a lot of money is the fact that there is a good chance it will be BORING.
I don‟t know about you, but sitting down and writing content about insurance isn‟t something that I would see myself getting excited about.
Pro’s and Cons of Choosing a “Passion” Niche
The Pro‟s of choosing a niche that you are passionate about is the fact that you will be able to get excited to write content, it will actually be fun for you, and you will be able to easily engage with your followers. On top of all that, writing the content is going to be a lot easier since you probably already know a lot about that niche, this means you can probably skip the research part and get straight to the writing part. The biggest con about choosing a passion niche is the fact that you likely won‟t make quite as much money. However, I say that cautiously because there might actually be a lot of money in whatever niche it is that you are passionate about. For example, I know a lot of people that are passionate about weight loss or muscle building, and there sure as heck is a lot of money to be made in those niches!
The take home point of all this is that you need to decide which is more important to you…making as much money as you possibly can even if it means you find work incredibly boring, or sacrificing some money to actually be excited about work. There is no right or wrong
answer to this. And hey, maybe you are one of the lucky few who are actually passionate about a 
zippy startup review that has the potential to make a lot of money!

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