Social MediaSpeaking of social media, this can also be used to directly sell your products. One great wayto do this is by promoting the value proposition and the lifestyle that your products support.So if you want people to buy your fitness books, this might mean running an Instagramaccount that includes lots of pictures of you training in the wp content discovery review .
You can also use ‘influencermarketing’ this way – why not get a big Instagram star to post a photo with one of yourproducts?You can even sell directly through several social media channels. Pinterest for instance nowlets you sell straight through your account and so too does Facebook if you use the rightWooCommerce plugin or Shopify plugin for your page.Don’t be afraid to ask your friends to share your page and your special offers either!Note that with both content marketing and social media the main objective is to provide value. If you don’t do that then people won’t follow you and you won’t have an audience tosell to! PPCPPC is ‘Pay Per Click’ marketing.
This is an excellent tool for getting more sales but costsmoney. Basically, these platforms charge you only when someone clicks on wp content discovery review Thismeans that if the adverts don’t work, then you won’t be charged anything! You can set amaximum ‘cost per click’ though the more you’re willing to spend, the more your advert willshow up in competitive niches.The biggest platforms for PPC are Googel AdWords (meaning your advert appears onGoogle) and Facebook ads.
And they must work – Amazon spends up to $1M a day onAdWords!And particularly useful is the ‘remarketing feature’ of AdWords that lets you advertiseproducts that people have considered buying previously back to your old visitors whenthey’re on other sites. There’s so much more to running a successful ecommerce business but a lot of it you willlearn as you go.
Hopefully though, you’re feeling inspired enough now to jump in and startgiving it a go. This is a fantastic way to earn money online and as we’ve seen, there arecountless small tricks and techniques you can use to accelerate your sales and increase yourearnings. The potential is limitless and it’s only going to grow as ecommerce becomes moreand more widely accepted.To recap then and to set you off, just follow these simple steps: #1Decide what kind of business you will be running.
Is this something you’re adding to yourexisting highstreet store? Or are you designing a store to run as a side business while youcontinue with your current wp content discovery review? #2Choose a type of product, choose a type of niche and choose an audience. Think about howyou’ll create and procure your products but also think about the amount of competitionyou’ll face and the keyphrases you’ll come up against.
#3Create your website and add an ecommerce platform. Use WordPress and eitherWooCommerce or Shopify for the majority of scenarios. #4Start adding themes and plugins and think about how you’re going to layout your site. #5Begin marketing your site through social media and with a blog. Reinvest the profits in morestock and more marketing and keep a close eye on what’s working! Rinse and repeat these steps and before you know it, you’ll be able to start expanding youroperations.