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Follow-Up With Leads. Not only does it work with customers and affiliates, but also
with leads. In addition to your standard email follow-up sequences, why not add these
into the mix...
1. In response to yesterday’s __________ tip...
This would be a FOLLOW-UP message 24 hours after your first message to get them to
go back and READ your first message. “Jack, in yesterday’s email lesson I revealed the
easiest way to lose 5 pounds … did you read it yet? If not, blah,blah,blah” Getting leads
to READ your emails is critical to getting leads to RESPOND to your emails.
2. I forgot to mention this in today’s lesson...
You could mention just about anything in this email, an extra tip, an incentive, a
deadline, just about anything. They’ll open it because it appears that something
important was left out … and they won’t want to miss out.
3. I missed your response to Friday’s lesson
In Friday’s lesson, you could have asked the lead for the main reason why they haven’t
purchased your product, or what their most needed asset is, or what question they’d like
to see you cover or any kind of question that needs them to respond. Again, this followup email will almost certainly get opened and you’ve got an opportunity to continue
educating your subscriber and leading them to some course of affiliate funnel clones review .
I hope you can see how important this is, how easy this is, and how profitable this is.
Folks WILL open your follow-up messages because it’s ADDING TO something they’ve
already expressed or demonstrated an affiliate funnel clones review in.And the final tip that I want to mention is to “gather and embed ‘other’ personal
We talked a lot about personalization earlier. Well, here is a twist to personalization that
almost NO ONE is using that is another great way to grab the attention of your
subscribers and get them to open up and take a look.
The idea is to customize your subject line with personal details OTHER THAN your
If you’ve got a list for marketers or ezine affiliate funnel clones review, get the name of their newsletter into
If you’ve got a list for pet owners, get the name of their pet into your database.
If you’ve got a list for car owners, get the type of car they own into your database.
Then what can you do? How about these subject lines...
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Here’s how to improve your Camry’s gas mileage...
What a tremendous, tremendous tool for improving your email open rates. Mark my
words – more and more people are going to see how powerful this technique is and it
won’t be long until your competitors will be exploiting this to its fullest potential.
For now you can have the advantage in using this. For now.
Now, of course, you’ll need to gather this information. Obviously, the easiest way to
gather it is on your optin box. So, that’s the first thing you’ll want to do, add additional
entry points on your optin form. Now, I recommend that you only add 1 or 2 additional
fields, otherwise you’ll push many people away who might see a bunch of questions as
too time-consuming or some kind of invasion.
So, keep it simple – your 1 or 2 most important bits of data … the 1 or 2 things that
would be most valuable to your marketing. And that’s going to depend completely upon
the theme of your list and the target audience your list caters to
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