Follow-Up With Leads. Not only does it work with customers and affiliates, but also
with leads. In addition to your standard email follow-up sequences, why not add these
into the mix...
1. In response to yesterday’s __________ tip...
This would be a FOLLOW-UP message 24 hours after your first message to get them to
go back and READ your first message. “Jack, in yesterday’s email lesson I revealed the
easiest way to lose 5 pounds … did you read it yet? If not, blah,blah,blah” Getting leads
to READ your emails is critical to getting leads to RESPOND to your emails.
2. I forgot to mention this in today’s lesson...
You could mention just about anything in this email, an extra tip, an incentive, a
deadline, just about anything. They’ll open it because it appears that something
important was left out … and they won’t want to miss out.
3. I missed your response to Friday’s lesson
In Friday’s lesson, you could have asked the lead for the main reason why they haven’t
purchased your product, or what their most needed asset is, or what question they’d like
to see you cover or any kind of question that needs them to respond. Again, this followup email will almost certainly get opened and you’ve got an opportunity to continue
I hope you can see how important this is, how easy this is, and how profitable this is.
Folks WILL open your follow-up messages because it’s ADDING TO something they’ve
already expressed or demonstrated an affiliate funnel clones reviewin.And the final tip that I want to mention is to “gather and embed ‘other’ personal
details”.
We talked a lot about personalization earlier. Well, here is a twist to personalization that
almost NO ONE is using that is another great way to grab the attention of your
subscribers and get them to open up and take a look.
The idea is to customize your subject line with personal details OTHER THAN your