The importance of social media and online marketing has become critical to the success of businesses that are built on innovation and/or technology. The ability to validate ideas, gather user feedback, reach potential customers – within very short timescales and with reduced budgets – means that the role of social media cannot be ignored.

In addition, startups also have natural advantages of versus larger established companies, (things like flexibility, scale, lack of historical bureaucracy, etc) which can be enhanced by using social media.

At the same time the need for your business to be found through search, and search engine optimisation is the way to do that. SEO ties in with almost every aspect of your web presence, including your social channels. So, how do you manage and optimise this complex process? And how do you verify that your efforts in online & social media are paying off?

Our speakers tonight will be

• Eric Swain - Gather & Throw
• Rob Chant - Cambridge Web Marketing Co.

As usual, there will also be plenty of time for Q&A so please bring your own burning questions to put to our speaker.

Join us before the event from 5:45pm for nibbles and refreshments. Then stay around after the talk for more networking until 9:00pm.

NOTE - This event will be livestreamed.

One-2-One Mentoring: Please email us for further information.