Business Breakfast with Allan Jackson, business communications, Friday 31 August

Friday, 31st August 2018 at 7am - 8:30am

Location: Rocklily Restaurant, Brisbane International Hotel Virginia QLD 4014

This event is in the past.

PRESENTATION: What SEO is and how to do it

Some websites are only meant to be online brochures and don’t need to rank highly on search engine results pages. Many more are supposed to attract new customers and fail at this because their owners don’t know what search engines want.

The reason the sites fail is because they do not appear on the first page or two of search engine results. The sad fact is that at least 75% of all clicks go to the search results found on page one. More than 67% of those clicks go to the top five listings on page one and fewer than 6% go to results appearing on pages two and three.

ABOUT THE SPEAKER: Allan Jackson has more than 30 years of experience as a journalist, copywriter and media relations consultant and has taken a special interest in the delivery of his clients’ messages in print and online using WordPress.

COST: $20 paid on arrival at reception

 

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